It replaces the “Fet a mà” campaign and also has the collaboration of the Marketing and Advertising students of IES Pere Mª Orts
“Som Comerç” campaign starts, open to the participation of the entire local business fabric
Benidorm launches a new campaign to promote traditional commerce that replaces the previous campaign, "Fet a mà", which has been in force since 2017.
"Som Comerç" is the name of the new campaign that in addition to the proximity trade extends its coverage to the entire local business fabric. It has joined AVIBE, the Association of Travel Agencies of Benidorm, and to complete access to it from all the local business fabric, ABRECA, the Association of bars, restaurants and cafes, and OCIOBAL, leisure rooms in Benidorm , are pending its incorporation.
In this sense, the councilor Lorenzo Martínez, has made an invitation to the merchants of Benidorm to join the campaign, being able to collect specific information on the phone of the council (96 681 54 21) or through the email commerce @ benidorm, org .
And as in the previous campaign, "Som Comerç" has the collaboration of the students of the Higher Degree in Marketing and Advertising of the IES Pere Mª Orts who have made and produced publications of the establishments already affiliated.