The Tourism Foundation of Benidorm has received a promotional trip that aims to reach 695,000 people in offline media and more than 3 million views in online media, thanks to the visit of several media outlets from the Czech Republic that have come to the province on the occasion of the new air connection linking this week the city of Pardubice and Alicante, and that will have two weekly flights operated by Ryanair.
The five journalists have been able to see first-hand the virtues of Benidorm thanks to this presstrip, organized by the Costa Blanca Board of Trustees in collaboration with the Spanish Tourism Office in the Czech Republic.
The media in which Benidorm will appear thanks to this action are; the Magazine for women "Blesk pro zeni" that has 425,000 readers, the "Reporter magazin" magazine distributed on Travel Service aircraft and that has 180,000 readers, the magazine for LGBT public "Lui" with 90,000 readers and more than 1 Millon of online visualizations, the magazine "Vlmedia" with 2 million readers per day and finally the web "Turistika" with half a million visitors per month.
During the day yesterday, the group was able to see in first person, the Old Town of Benidorm, the Natural Park of Sierra Helada, and the rich gastronomy offered by the capital of the Costa Blanca.
On this occasion, it is worth noting the importance of the group having been accompanied by the director of the Spanish Tourism Office in the Czech Republic who has been highly surprised with the tourist offer that Benidorm offers to all ages and audiences.