Primary school students from CEIP Puig Campana are the protagonists of the SEM in Benidorm

The second day of European Mobility Week (EMW) activities in Benidorm moved to Els Tolls neighbourhood and featured first- and second-grade students from the Puig Campana Primary School.

In collaboration with teachers, games and activities were held on Calle Italia to educate children about the traffic signs they encounter every day when commuting from home to school.

The Mayor of Benidorm, Toni Pérez, along with the Councillors responsible for Mobility and Education, Francis Muñoz and Maite Moreno, as well as municipal and partner company technicians, went to the athletics lanes painted on the roadway of Calle Italia, where the activity took place.

“Through play, children between six and eight years old, and with the help of their teachers, can learn the meaning of the road signs and markings they see every day as they walk or go to school with their parents,” said the mayor, who, using the happy (green) or sad (red) face icons that announce the speed limits in the city's urban landscape, graphically explained the importance of respecting traffic regulations “so that Benidorm continues to be a safer city every day.”

For the occasion, the City Council set up an informational tent which, in addition to the graphic image accompanying the SEM (Secretary of Education) in more than 3,000 locations across the continent, highlighted the main traffic signs along school routes.

The activity concluded with the presentation of a souvenir gift to all the children. Afterwards, Francis Muñoz emphasised that, tomorrow, Thursday, “children will once again be the stars of the SEM events in Benidorm.” In the morning, the event will take place at Salt de l'Aigua Local Police Children's Traffic Park, where "road safety training for electric scooters will be provided." In the afternoon, there will be children's games on Ametlla de Mar Avenue.

EMW 2025 Program

On Thursday the 18th, an activity on the safe use of electric scooters will be held at the Children's Traffic Park, aimed at secondary school, high school, and vocational training students, in collaboration with the Local Police. That same afternoon, bouncy castles and children's games will be set up on Avenida de l'Ametlla de Mar, between 5 and 8 p.m., so that "the little ones have their own space, can occupy the public road for a day, and have fun in spaces that should also be open to pedestrians."

On Friday, the 19th, Urban Transport Day will be celebrated. In collaboration with the bus concessionaire, Avanza, an agreement has been reached to make transfers free for urban line users. The city also plans to introduce a new line, line 26, which will use a minibus to cover the route around Avenida de Venezuela, the Foietes health and specialty center, and its surrounding areas.

On Saturday, the Plaza de Sant Jordi de España will host a charity bicycle market between 5 and 6 p.m., where citizens can bring bicycles they no longer use from their homes so they can be donated to an NGO that will give them a second life among people in need.

The following day, on Sunday, September 21st, the charity race "On the Front Line" will begin at 9:00 a.m., organized by the Benidorm Local Police Cultural Association in collaboration with Aspanion (Association of Mothers and Fathers of Children with Cancer in the Valencian Community), with the involvement of Benidorm City Council.

Finally, on Monday, the 22nd, "Car-Free Day" will be celebrated. Traffic will be further restricted on Paseo de Poniente, on Avenida de la Armada Española, between 11:00 a.m. and 10:00 p.m., with access limited to fords and public transport only. Likewise, from 5:00 p.m. to 8:00 p.m., Calle del Alcalde José Such Ortega will also be closed to traffic, where bouncy castles and other children's games will be set up to mark the culmination of Mobility Week.

To complement all these activities, the city is also participating from today until the 22nd in the "Walk for your city" challenge, an initiative that counts the number of steps taken by residents of each city. Anyone who wishes to join can do so through the free "Walk15" mobile app. At the end of the week, the places that have collected the most steps for this cause will be awarded prizes, promoting not only more sustainable mobility but also well-being and healthier lifestyles.