In order to continue strengthening the presence of the brand in CEI countries, Benidorm has recently participated in two professional workshops, one in Minsk (Belarus) and another in Baku (Azerbaijan) that are part of a series of days known under the name of Deluxe Travel Market.
Deluxe Travel Market is represented by exhibitors that mostly belong to the luxury segment: hotel chains, tourism offices, DMC, clinics, private schools, transport companies, elite cruises, etc.
The Costa Blanca and Benidorm are increasingly well-known in Belarus, therefore the participation in this workshop had as an objective, to continue expanding the base of contacts of tour operators and press, presenting not only the offer of family tourism of sun and beach, but also the possibilities that it has for the leisure of the most demanding clients.
In the case of Azerbaijan, the majority of clients traveling to Spain belong to medium high and high level, therefore Benidorm was able to present both its generic and exclusive offer.
Benidorm continues to work on exploring new markets since in addition to recently participating in these two workshops, so far this year Visit Benidorm has also been present in Almaty in Kazakhstan and Tbilisi in Georgia.
