Benidorm starts an awareness campaign aimed at pet owners to keep the city clean

Benidorm City Council has started today the 'Benidorm, my pet' campaign, an initiative developed in collaboration with the dealer company for cleaning and waste collection, FCC Medio Ambiente, which was created to raise awareness among pet owners about the need to keep the city free of canine excrement.

The campaign will last two months and has a team of environmental educators who will visit the different neighborhoods of the city and, in this way, raise awareness among all citizens about the importance of caring for Benidorm.

The initiative was announced today within the 'A pie de Calle campaign, which was moved today to the park located at the junction of Bélgica and Municipi streets, and which was attended by the councilor for Street Cleaning, José Ramón González de Zárate, and the councillor of Citizenship Participation, Ana Pellicer, as well as members of the Neighborhood Council.

The purpose of this action is to "raise awareness of citizen responsibility in the care of the environment, inform about current sanctions and encourage dog owners to be driving agents of change towards a cleaner Benidorm," said the Councilor for Street Cleaning.

González de Zárate specified that the campaign will also approach schools "to also educate children and that they also remind their parents that they must do the same as they have been taught, not only in terms of pets but also with the places where to deposit the waste”.

Those who visit the campaign tent, in addition to information, will receive as a gift a bag dispenser for collecting excrement and an explanatory brochure of good practices. The mayor has emphasized that citizens have to become aware that "Benidorm is one more part of everyone's home and we must all contribute to having a friendlier, more comfortable city with perfect cleanliness."

New underground containers

On the other hand, the placement and renovation of underground containers in the city continue to improve waste collection. Thus, this morning three new underground containers for selective collection have come into operation in Ramos Carratalá street, replacing the previously existing ones. These containers for glass and cardboard paper have a capacity of 3,700 liters, 700 more than those that had been installed. In addition, four other containers for organic waste are going to come into operation, with a capacity of 1,000 liters each. With these containers, all those that were on the surface are eliminated "and we gain not only in aesthetics and image but also in collection capacity." González de Zárate highlighted that with this measure "we have a dignified and friendlier place for people to deposit their waste and at the same time they can be in a more pleasant place."