Benidorm Tourism Foundation has participated during this weekend and for the fourth consecutive year in the fair "Madrid Azul", formerly known as "Dive Travel Show"
Fair for the most important public and professional of national scope specialized in diving, in which Benidorm has shared a stand facilitated by the Valencian Tourism Agency with the two diving centers (Diving Stones and Nisos Benidorm) thus unifying the offer of this theme from the city.
This way, Visit Benidorm continues with the objective of continuing to diversify the city's tourism offer and aims to consolidate its underwater offer in the Madrid market one more year.
Taking advantage of the framework of the fair, Visit Benidorm, has organized a promotion action prior to with an influencer from the Madrid area and with the organization of the Madrid Azul fair, in order to inform about the presence of the destination in said event and encourage visits to the stand.
Benidorm has the first Maritime Terrestrial Park of the Valencian Community, its crystal clear waters and its wide marine flora and fauna make the Foundation consider it so important to continue betting on diving and snorkeling, two activities that can be practiced practically all year round thanks to the excellent weather of the destination.