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62 attendees and 19 companies and organizations have participated in this first edition

Benidorm closes the I Boot Camp #SurfeaDTI with the debate on conclusions and proposals

23 September 2022
Boot Camp I

The I Boot Camp #SurfeaDTI has ended today in Benidorm with the celebration of the debate of conclusions and proposals to the five challenges raised these days. The closing ceremony was attended by the mayor of Benidorm, Toni Pérez, as well as the Councilor for Innovation, Aida García, and members of the government team. A summer school of the Tourist Intelligence company whose purpose was for attendees to interact with public spaces and facilities, the tools tested in the DTI and with public and private professionals from the local entity.

This I Boot Camp has also served to create and publish the guide 'Retos DTI Benidorm' that has been born from the debate of the results with public, private, academic and social participation.

The purpose of the debate was to provide proposals and solutions to the challenges that smart destinations face today. To this end, five challenges had been set: A data sharing space, 360 visibility, social sustainability, DTI standardization and financing from the Next Gen funds of the European Union.

The 62 attendees at the boot camp have had the opportunity to visit the facilities from which Benidorm's Smart city strategy is directed, and have had access to see how it works with Big Data, the data sharing and control rooms of the Smart Office DTI, Dinapsis, the tourist office, the Invattur building, or public spaces such as Avenida del Mediterráneo, Tecnohito and Plaza del Castell, among others.

Among the proposals made for Benidorm in terms of data sharing, there has been talking of creating an ecosystem between the Smart Office and the Ciclops DTI tool, as well as a data validation and analysis module and the 'virtual Benidorm digital twin'.

With regard to the 360 ​​Visibility challenge, the creation of a 'Visual data marketplace' has been proposed, to have dynamic Tourist Intelligence reports, a Tourist Intelligence system (with market units, segments and products) and an acquisition system of data on tourists, companies, destinations and events.

For the third challenge, social sustainability, the proposals have revolved around the creation of a 'Benidorm Social Innovation Lab' as well as completing and updating the accessible guide of the municipality.

Regarding the challenge of DTI Standardization, the proposals have gone through a digital standardization tool to manage the implementation and monitoring of the DTI and for being a benchmark in tourism normalization and its use cases

Lastly, regarding financing from the Next Gen funds of the European Union, it has been proposed to have a technical fundraising office, carry out a mapping of objective aid and measure the impact of the aid received in the destination.

The mayor praised the work carried out by the Tourist Intelligence company, headed by Celia Romero, and by Fernando Molina, director of Innovation for the Hub SDTI-4h platform and member of the advisory council of the Tourist Intelligence school. “What you are doing is unique,” said Pérez, who has indicated that “Benidorm should be and is a reference because we are very good at offering what we offer”. That is why he has been convinced that "this Boot Camp will also be a reference".

Lastly, the first mayor has recalled that "the rules and the DTI need to be 'landed' so that citizens know what we are talking about" and has advocated again for the city to be "a leader and benchmark in digital transformation".