Visit Benidorm Foundation received a group of 22 MICE Indian travel agents and tour operators on Thursday, who have focused on Benidorm as a possible future set for conferences, forums and conferences organized by the Indian business community.
It is a Famtrip, organized by the Spanish Office of Tourism in Bombay, by the hand of Turisme Generalitat Valenciana and in which brands such as Benidorm and Valencia, among others, collaborate.
We must bear in mind that the business tourism segment of India is a market that has taken a run up during the last years. Therefore, the visit of more than a twenty specialized wholesalers in this sector with a representative of the OTS of Bombay is a golden opportunity for Visit Benidorm to capture tourists in this market in which they move. billions of euros per year.
The rich and varied Mediterranean cuisine, the Natural Park of Sierra Helada or the offer of high quality accommodation, are some of the benefits of Benidorm that this group of agents has been able to know first-hand, thanks to this promotional action that aims to position Benidorm as an ideal option for business groups that are issued from India.
On the other hand, today Visit Benidorm is accompanying Daria Slobodianyk, an Ukrainian journalist who represents the magazine Vogue Ukraine which has a print run of 60,000 copies each month and about ten million visits in its edition on-line.
Daria has come to Benidorm to meet in person the most chic of Benidorm thanks to this press trip organized by the Costa Blanca Tourist Board.
Although Visit Benidorm continues to work continuously in the already consolidated markets such as the British and the national markets, with these two new promotional actions in just two days, its intention to diversify the markets that transmit tourists to the city is also clear. .
