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Toni Pérez participates in the course 'Smart Cities and Tourist Destinations' at Menéndez Pelayo International University

In Santander, the mayor defends sustainability as “the keystone” of Benidorm's vertical model

18 June 2024
El alcalde defiende en Santander la sostenibilidad como “la clave de bóveda” del modelo vertical de Benidorm

The mayor assures that the city has adapted quickly to the changing needs of the market “thanks to the efficiency provided by data”

The mayor of Benidorm, Toni Pérez, has today placed sustainability as “the keystone” of the Benidorm city model, a vertical model in which 61% of the 38 square kilometres of surface area that the term has is protected. municipal. This model also allows, Pérez stated, “an efficiency in the water performance of the integral water cycle of 96%.”

The mayor made this statement during his participation in the round table 'Challenges of Smart Tourist Destinations', held within the framework of the 'Smart Cities and Tourist Destinations' course at the Menéndez Pelayo International University. Pérez has been accompanied by the mayor of Santander, Gema Igual, and the Councilor for Tourism and Digital Transformation of Seville, Juan Bueno.

Pérez has insisted on the “exceptional commitment to innovation and sustainability” of the tourism sector despite the “difficulty” of managing the city providing service to residents and tourists “which is not easy at all with the current financing of the destination, which does not "It is considered touristic with the Local Treasury Law." For this reason, he said, the city drew up a roadmap towards tourism intelligence with a strategy “that not only focuses on attracting visitors but also on constantly improving the quality of life of residents and the tourist experience.”

All of this has translated into continuous evolution and improvements, since “thanks to the efficiency provided by the data, the destination has quickly adapted to the changing needs of the market and visitors.” Pérez has cited as examples of the impact on governance and accessibility “the revitalization of emblematic places and the improvement of mobility, which have significantly improved the experience of tourists and residents.”

Toni Pérez has also highlighted initiatives such as the regeneration of Moralet and the Racó de l'Infern quarry, "which are clear examples of Benidorm's commitment to sustainability and environmental regeneration." “Benidorm has not only achieved significant goals as a DTI but continues to lead with innovative and sustainable initiatives,” the mayor added, adding that this “has improved competitiveness and has set a precedent for other cities seeking to transform into DTI.”

The mayor of Benidorm, Toni Pérez, has today placed sustainability as “the keystone” of the Benidorm city model, a vertical model in which 61% of the 38 square kilometres of surface area that the term has is protected. municipal. This model also allows, Pérez stated, “an efficiency in the water performance of the integral water cycle of 96%.”

The mayor made this statement during his participation in the round table 'Challenges of Smart Tourist Destinations', held within the framework of the 'Smart Cities and Tourist Destinations' course at the Menéndez Pelayo International University. Pérez has been accompanied by the mayor of Santander, Gema Igual, and the Councilor for Tourism and Digital Transformation of Seville, Juan Bueno.

Pérez has insisted on the “exceptional commitment to innovation and sustainability” of the tourism sector despite the “difficulty” of managing the city providing service to residents and tourists “which is not easy at all with the current financing of the destination, which does not "It is considered touristic with the Local Treasury Law." For this reason, he said, the city drew up a roadmap towards tourism intelligence with a strategy “that not only focuses on attracting visitors but also on constantly improving the quality of life of residents and the tourist experience.”

This has been translated into continuous evolution and improvements, since “thanks to the efficiency provided by the data, the destination has quickly adapted to the changing needs of the market and visitors.” Pérez has cited examples of the impact on governance and accessibility “the revitalization of emblematic places and the improvement of mobility, which have significantly improved the experience of tourists and residents.”

Toni Pérez has also highlighted initiatives such as the regeneration of Moralet and the Racó de l'Infern quarry, "which are clear examples of Benidorm's commitment to sustainability and environmental regeneration." “Benidorm has not only achieved significant goals as a DTI but continues to lead with innovative and sustainable initiatives,” the mayor added, adding that this “has improved competitiveness and has set a precedent for other cities seeking to transform into DTI.”