Benidorm Tourism Foundation has carried out this weekend two new promotional actions of the city. In this case, a journalist and a blogger from Portugal and a group of five instagramers from the United Kingdom have come to Benidorm.
As for the Portuguese, they have come to Benidorm thanks to an action organized by the Spanish Tourism Office in Lisbon and the Costa Blanca Board of Trustees and represented the media, O Jornal Público of great circulation in Portugal and the blog of viajes O meu oficina It is out there voted best travel blog in the Fitur Travel Blogger Awards of 2017.
This action arises from the new air connectivity between Lisbon and Alicante that started last June 10 thanks to the airline Tap Portugal and the objective is to attract a type of tourist with greater purchasing power throughout the year thanks to these new air access Between the airport of Alicante and the country Luso. For this it has been made known the excellent gastronomic offer, healthy and sport as well as wellness of the city.
As for the group of instagramers, it was a group formed by 5 members of the United Kingdom, who have been able to discover some of the virtues of Benidorm, through an action organized by the OTS of London and in collaboration with Patronato Costa Blanca and Visit Benidorm.
Among them, they have more than 80,000 followers in Instagram and this action was intended to continue showing in the UK the wide possibilities offered by Benidorm, emphasizing its Natural Park, its gastronomy and its leisure offer, culminating the trip with a visit to the Thematic park Terra Mítica.