The city seeks to capture the German tourist of this segment
Benidorm presents its offer and LGBTI events, on the 10th anniversary of its Pride
Benidorm has participated today, by the hand of Visit Benidorm, in a panel in Fitur Gay (LGBT +), where it has exhibited its offer for this tourist segment and its LGTBI events, among which the 'Pride' celebration that closes the European calendar stands out and that this year marks its tenth anniversary. A ‘Pride’ that is officially presented, with animation included, this Saturday in the Gay Zone (LGBT +) of the Madrid fair.
To this Pride party there is another event, the ‘Spring Pride Festival, which replaces the‘ Pink Weekend ’and will be held from May 28 to 31.
In addition to selling Benidorm's offer for the LGBT + segment in Madrid, Visit Benidorm plans to attend several appointments throughout Germany throughout the year, with the aim of attracting tourists of this nationality and segment. Thus, promotion will be made at ITB in Berlin, and the Pride of Colonia, the most massive in Europe, as well as the one in Hamburg and Berlin, will be attended, not forgetting those in Barcelona and Madrid. In addition, as in previous years, there will be a specialized international press trip during the ‘Pride’.