Benidorm accompanies the Costa Blanca Tourism Board in the presentation of its strategy for 2024

Benidorm City Council today accompanied the Costa Blanca Tourist Board in the presentation of its strategy for 2024. The first deputy mayor, Ana Pellicer, followed the development of this presentation in which the mayor, Toni Pérez, president at her Instead of the Provincial Council of Alicante, he has advanced that with this strategy "Costa Blanca is committed to environmental, economic and social sustainability to lead smart tourism."

Toni Pérez has indicated that in 2024 the Board of Trustees will increase the number of actions and promote "new campaigns in collaboration with Turisme Comunitat Valenciana to strengthen the connection with the United Kingdom and other European markets." At this point, he has advanced that “strategic alliances” will continue to be generated with the operators Jet2 and Jet2 Holidays and work will be done “with new airlines.” This is the case of EasyJet, which on April 3 will officially open its new base in Alicante, expanding the number of routes in some of Benidorm's main source markets such as the United Kingdom.