Visit Benidorm Foundation has received this week a group of ten influencers from Spain, Belgium, Holland and Italy. For several days they have been able to see first-hand what Benidorm offer suits best with the new segment of travelers known as "Millennials".
This new profile of travelers is formed by a young audience between 25 and 35 years old looking for fun and new experiences during which they are usually in constant contact with social networks, sharing all their experiences with their community of followers.
The participants in this "Millennials Blogtrip" carried out by Visit Benidorm, are lifestyle bloggers and gather together more than 1.3 million followers, a considerable number that will allow the publications developed with this action to reach a very optimal number of potential tourists.
The beaches and coves, sports, leisure and local gastronomy, have been some of the protagonists in this blogtrip with which Visit Benidorm Foundation intends to position itself as a destination for young tourism in Spain, Holland, Belgium and Italy.
