Benidorm example of good practices at the I Ibero-American Congress of Smart Tourist Destinations
The manager of Visit Benidorm has participated in this event in Medellín, with the collaboration Segittur
Benidorm, as the first certified Smart Tourist Destination (DTI) in the world, has been one of the main protagonists of the I Ibero-American Congress dedicated to this subject that was held these days in Medellín (Colombia). Specifically, Benidorm has been approached as an example of good practices and a success story.
The manager of Visit Benidorm, Leire Bilbao, has been in charge of presenting Benidorm's experience in making intelligent use of data to design a destination's tourism strategy. For this Ibero-American event, Benidorm has had the collaboration of Segittur, whose president, Enrique Martínez, also offered a conference yesterday on the management of the DTI.
