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Benidorm goes to Belgium with its "Bikefriendly" offer

04 February 2019
Benidorm acude a Bélgica con su oferta "Bikefriendly"

Visit Benidorm Foundation has participated this weekend and for the third consecutive year in the active tourism fair "Fiets en Wandelbeurs" in Ghent, with the aim of continuing to promote active tourism in the Benelux.
It is a fair that is purely aimed at the final public and has been a great opportunity to continue strengthening active tourism and publicize the "most unknown" Benidorm. Many of the attendees have been pleasantly surprised to see the enormous possibilities available to the city to practice outdoor sports all year.
In the same way and thanks to Benidorm's constant commitment to new technologies, during the fair, Visit Benidorm has been able to show the Belgian public the official accounts of Wikiloc and Strava, both widely used in Belgium and which have been widely accepted among the visitors.
Events such as Costa Blanca Bike Race, La Vuelta, La Volta a la Marina, among others, give value to Benidorm offer for cyclists and also allow for everything that the capital of the Costa Blanca offers to active tourists, all accompanied by offer of first class accommodation and specific for this segment as are already the popular Bikefriendly hotels.
The objective in this fair is to position Benidorm in the mind of the tourist of cycling and hiking, carrying out coverage of the destination and its offer. With all this, you get an interesting campaign if you take into account the cycling tradition of the Belgian society and its predilection for good weather, and active tourism and nature, reasons why more and more professional teams of cyclists Dutch and Belgians who come to our area to prepare their season.
Benidorm goes to Belgium with its "Bikefriendly" offer The Benidorm Visit Foundation has participated this weekend and for the third consecutive year in the active tourism fair "Fiets en Wandelbeurs" in Ghent, with the aim of continuing to promote active tourism in the Benelux.

It is a fair that is purely aimed at the final public and has been a great opportunity to continue strengthening active tourism and publicize the "most unknown" Benidorm. Many of the attendees have been pleasantly surprised to see the enormous possibilities available to the city to practice outdoor sports all year round.

In the same way and thanks to Benidorm's constant commitment to new technologies, during the fair, Visit Benidorm has been able to show the Belgian public the official accounts of Wikiloc and Strava, both widely used in Belgium and which have been widely accepted among the visitors.

Events such as Costa Blanca Bike Race, La Vuelta, La Volta a la Marina, among others, give value to the offer for Benidorm cyclists and also allow for everything that the capital of the Costa Blanca offers to active tourists, all accompanied by offer of first class accommodation and specific for this segment as are already the popular Bikefriendly hotels.

The objective in this fair is to position Benidorm in the mind of the tourist of cycling and hiking sports, carrying out coverage of the destination and its offer. With all this, you get an interesting campaign if you take into account the cycling tradition of the Belgian society and its predilection for good weather, and active tourism and nature, reasons why more and more professional teams of cyclists Dutch and Belgians who come to our area to prepare their season.